The research is in many forms: customer service audits, customer feedback, competitor analysis and brand recall tests. Research objectives are set in line with the customer interests and areas of specific needs. Various research methods and instruments are used.

For clients with retail outlets, we do conduct mystery shoppers as a method of determining customer service levels and also identifying staff training needs.

Other matters are bespoke and designed around the interests of our clients. The charges are dependent on the scope of work and attendant costs of the executing the assignments as requested by the client.